Custom software for businesses that have outgrown their tools.
Fordawn Innovations is a software studio in Salem, Tamil Nadu, India, building custom commerce platforms, WhatsApp systems and internal portals.
- MediFlow: Hospital Outpatient (OPD) Booking on WhatsApp
- All-in-One E-Commerce Platform
- Custom Middleware for Freshworks Products
- WhatsApp API Solutions
- Internal Portals & Admin Platforms
- Operational Reporting
- Vendor & Talent Portals
MediFlow runs the whole OPD: appointments, billing, prescriptions and the pharmacy, from booking to the counter.
Patients book and pay in a WhatsApp chat on the hospital’s own number, with no app to install. The prescription itself is printed and signed by hand, and a copy goes to the patient’s chat when they ask for one. Staff run the day, the money and the pharmacy from one panel with role-based access. MediFlow is built with Gift of Sight Eye Hospital in Tiruchirappalli and SIMS Chellum Hospital in Salem.
Patients book in WhatsApp
No app to install, no portal to log into.
A reminder on the morning of the visit
Sent automatically at 8am, with directions to the hospital.
UPI payments and invoices
Paid over India’s Unified Payments Interface and invoiced in the same chat.
Prescriptions and pharmacy
The prescription is printed and signed by hand, then passed to the counter.


MediFlow: a doctor takes leave, and only the next few hours need phoning
- WhatsApp appointment booking
- WhatsApp Business Platform
- Hospital admin panel
- Role-based access control
- Patient data privacy
Fordawn builds commerce platforms, internal systems and the messaging and support integrations around them.
eCommerce Platforms
Replatforming with the customer base intact, then subscriptions, loyalty and B2B wholesale on top.
Full-Stack Product Development
Web applications and admin panels, with access control designed in and a documented handover.
Custom Dashboards
The handful of numbers a team checks daily, modelled out of the systems that actually hold them.
Workflow Automation
The manual work that quietly eats a morning: reminders, reconciliation, and the handoffs somebody currently does by hand.
WhatsApp Business Platform
Direct Meta integration rather than a chatbot builder, for flows that run for days and leave an audit trail.
Custom Middleware Solutions
The integration layer between systems never built to talk to each other: auth, payments, CRM and messaging.
Product: MediFlow
Our own outpatient software for hospitals: appointments, billing, prescriptions and pharmacy, on a dedicated database for a hospital or a shared one for a small clinic, with each one's records kept apart.
Seven steps, from mapping the workflow to support after handover.
- 01Map the workflow
- 02Name the constraint
- 03Agree scope and date
- 04Develop in the open
- 05Move you across
- 06Hand over in writing
- 07Support agreed in your contract
Commitments we would rather be held to.
A studio this size can promise things a large firm structurally cannot. These four are ours, written down so you can point at them.
Scope and timeline in writing, before build
If what we find changes either, you hear it the week we find it, not at handover.
You watch it being built
Working software on a link you can open, updated as we go. There is no reveal at the end.
We move you across without a gap
Migrations are rehearsed on a copy of your real data. On one replatform every genuine customer account moved with its order history and saved addresses intact.
You are never locked to us
Architecture notes, permission matrices and runbooks are a deliverable, not a favour.
What the people we build for say about working with us.

Working with the team was an absolute pleasure. They took the time to truly understand our requirements, remained responsive at every step, and delivered a final product tailored precisely to our needs. We are extremely pleased with their ongoing support and wouldn't hesitate to recommend their services.


I am thoroughly impressed with the service provided by the team. From day one, they were attentive, approachable, and completely aligned with our vision. It was a fantastic experience, and I look forward to collaborating with them again in the future.


The team made the entire process smooth and hassle-free. They were transparent in their communication, and genuinely committed to quality. I am truly impressed with their work and professionalism.


Fordawn MediFlow team did an exceptional job with not just the appointments and registration flow but also in interacting with the staff and training them for handling the app. Keep it up team.

Tell us what’s slowing the work down.
Fordawn replies to every enquiry within two working days. If something simpler than a rebuild will do, we will say so.